Marketers pride themselves on developing creative, catchy, sometimes off-beat ideas to promote their products. Finding new and innovative ways to attract consumers is, after all, their primary responsibility, and it is not easy. We look at things differently – turning it around to analyze it from all sides, looking for the seed of an idea from a marketing team that will take off.
There’s a reason marketing is best done in teams - they act as our filters to help us avoid the all-time #epicfail. A team left unchecked can have some really bad ideas - the kinds that should NEVER see the light of day.
Every now and then a major marketing mistake escapes an ENTIRE marketing TEAM – causing a collective audience of people to cringe – and other marketers to bow down to the copy editing gods, thankful it wasn’t their mistake this time. Here are a few examples that help keep us on our toes:
These may make you laugh – but the lesson here is that marketing is best done as a team sport. You can take credit for a brilliant concept – but having a talented team of marketers and copyeditors on your side will only enhance your ideas and make them stronger.
Denise Grothouse is the Founder and President of Perfect Six, a Marketing and Brand Management Firm.
What We Do
Social Media Marketing
We are located in The Lehigh Valley, near Allentown, Bethlehem, Easton and Quakertown and provide services nationwide.
Our marketing offices are open 8am to 6pm daily.
Feel free to call us at 484-725-6023 to learn more.
6104 Buckery Road Germansville PA 18053